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Huddle Your Tribe And Head For The Kitchen with MAGGI

Family Cooking Together

The dinner table has always been the centre of the home, allowing families much needed quality time together. Parents get to catch up about a hard day’s work and find out what their little ones learned at school or who they are spending their time with.

The global pandemic turned the world on its head. People were forced to stay indoors and for the first time in a long time to spend uninterrupted time with loved ones. The increased home time unearthed many “top chefs” around the world with people sharing their favourite meals, trying new recipes, and finally learning how to make that age old, traditional family recipe they just never got around to trying. And it was a family affair with mom, dad, aunt, uncle, caregivers, and children joining in on the fun.

No one is more excited about this shift than MAGGI, by using their cooking aids like MAGGI Lazenby and MAGGI Noodles the food brand is encouraging South Africans  to continue to taste more by driving cooking inclusivity and opening up the kitchen to anyone who has always wanted to cook or has never tried cooking before.

Beyond providing a fun-filled activity for the whole family to get involved in, cooking a meal at home means you will know what is in your meal and can maintain a more balanced diet including fruits and vegetables. Apart from the creating a balanced meal together there is also the quality time spent completing tasks together as a team, and the psychosocial benefits for the little ones. It has been noted by experts that guided activities in the kitchen develop many sides of a child’s personality:

Children learn by touching, tasting, seeing, feeling and listening. When we cook, all our five senses are engaged. Cooking is a multisensory engagement, and this is what makes the experience so memorable.

Cooking together as a family should not be a daunting task. Involving children in the kitchen provides creative and emotional bonding time that you can cherish forever, and MAGGI will be there every step of the journey as an ally in the kitchen to inspire great food experiences and memories together.

As the holiday season draws to an end, we encourage you to huddle your tribe and head for the kitchen, try that dish you have been procrastinating, create lasting memories with your family and start your very own family food traditions.

About Nestlé

Nestlé is the world’s largest food and beverage company. It is present in 187 countries around the world, and its 291,000 employees are committed to Nestlé’s purpose of unlocking the power of food to enhance quality for everyone, today and for generations to come.  Nestlé offers a wide portfolio of products and services for people and their pets throughout their lives. Its more than 2,000 brands range from global icons like Nescafé or Nespresso to local favorites like Ricoffy. Company performance is driven by its Nutrition, Health and Wellness strategy. Nestlé is based in the Swiss town of Vevey where it was founded more than 150 years ago. For more information visit www.nestle-esar.com

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