17 Years Of Singing, Shaking & Smiling – A Momtrepreneur’s Musical Milestone

Seventeen years ago, armed with a tambourine, a nappy bag, and a whole lot of heart, I launched a little baby and toddler music programme from my living room. What started as a fun way to bond with my own toddler and contribute to our household income has grown into a vibrant, joy-filled community of
families singing, giggling, wriggling, and growing together.

Back then, I had no idea that a few musical instruments and some musical creativity could change my life. I was a new(ish) mom keen to be based at home but needing to contribute financially. I wanted something playful, purposeful, and flexible enough to work around nap schedules and school runs. So I created it – and Wriggle and Rhyme was born.

Seventeen years on, I’ve had the absolute joy of watching thousands of little ones discover the magic of music – shaking their shakers, tapping their toes, and beaming with pride as they learn and grow. I’ve seen moms, dads, grannies, and nannies light up during classes, finding connection not just with their child, but with each other.

It hasn’t all been lullabies and finger puppets – running a business while raising a family is no small feat! But every smile, every “again!” from a toddler, and every message from a parent saying how much their child loves music reminds me why I started.

My toddler that started the Wriggle and Rhyme journey with me is called Nathan, and he’s just about to finish matric. He has blossomed into an accomplished drummer himself.

What an exciting and incredible musical adventure it’s been!

The BABY and TODDLER programme has grown from strength-to-strength and mushroomed into a PRE-SCHOOLERS programme now too.

What an absolute privilege to share my passion for music education with so many children over the years!

Wriggle and Rhyme’s is taught now by a team of gentle, friendly and fun teachers. You can meet them HERE.

So here’s to 17 more years of songs, stories, sticky fingers and full brain workouts.

To all the families who’ve wriggled and rhymed with us over the years – thank you. You’ve made this journey one big, beautiful, musical adventure.

And guess what? We’re just getting started.

Keep wriggling, keep rhyming – the best is yet to come!

Musical resources

• Wriggle and Rhyme has a range of musical stories which you can access on your favourite streaming service (Apple music, Spotify, iTunes, etc.) or take a look at www.wriggleandrhyme.co.za/our-music.
• We also have fun, musical episodes on our YOUTUBE channel “Wriggle
  & Rhyme SA”.
• Our baby and toddler music classes are available in Cape Town – CLAREMONT, CRAWFORD, FISH HOEK, MEADOWRIDGE and MELKBOSSTRAND.
• Our pre-school music classes take place at partner pre-schools across
  the Mother City.

Find us at www.wriggleandrhyme.co.za or on Facebook and Instagram @wrigglerhyme.

Written by Kirsty Savides, programme direct at Wriggle amd Rhyme

Win A Wriggle And Rhyme Bespoke Goodie Bag

Happy 17th birthday Wriggle and Rhyme!  We’re joining in the celebrations by hosting a special birthday competition where you can win a unique goodie bag worth R950, packed with W&R treats for you and your little one!

Enter your details into the form below to enter this competition.

This competition is open for residents of South Africa and Terms and Conditions apply.

The winner will be announced on our competitions page - this competition is open from:

17 October – 14 November 2025