Why I want to be a mommy blogger

Why I want to be a mommy blogger

Hi mommies, I hope you have all been well.

I am sorry to have been so quiet the last few months.. it has been an interesting journey and I want to share with you what’s been going on.

So my journey with Kaboutjie has been an amazing one and I have loved every bit of it… until recently. I have felt a change in me and it has come on suddenly. My passion for supplying products has… well… gone. Yes just gone.

I started Kaboutjie just after my daughter was born. I knew nothing about manufacturing clothing, I knew nothing about social media and I knew nothing about running a store, online or offline.

In the last 4 years I have built this business and grown a great social media following.  I also opened a little store in my area which I ran for 2 years and then closed. It was too much for me to manage an online store and a walk in store. There is only so much one person can do! I grew my business from selling products retail to adding a wholesale store which is very popular.

In this time I have found what I really want to do…. I want to be a mommy blogger!

Have I gone crazy? Lost the plot completely? Read on and you decide..

Why I want to be a mommy blogger

I don’t have to hold any products

Yes I know, Kaboutjie has always been an online baby and toddler store..one that holds products. But there is a cost to either buying or manufacturing the products. Then you have to manage the stock. You have to promote the product and market to sell the products.

Then there is the packaging and distribution. Let’s face it, the post office has gone to shit hasn’t it? And courier’s are expensive, well maybe not for the massive stores but for a little concern like mine the costs go to the customer and paying R95 for a courier is just not always viable is it?

I can have multiple websites in different passions, creating multiple income streams

Yes you got it. Being a mommy is not the only thing I do, I have lots of other interests and I can have a website for each one. This means I can create different ways to earn an income. Here are two websites I built in 2015:

Living With Addiction is a website I created to share my story about my addiction journey and how I got clean. Who knows, maybe I can save some lives? How awesome would that be?

Small Online Business Opportunity is a website I created to help others make money online. So if you are interested in starting your own online business check that out.

I plan to start some more websites this year and really get myself into this.

I don’t have to rely on anyone else

Yes you heard it. I hate having to rely on other people. Whether it is an employee, or the SA Post Office or a supplier of fabric.

I don’t want to be negative here but I am disappointed. This may be the fact that I consider service and quality to be essential. I expect everyone to have a high level of service and quite frankly I get let down constantly.

And if I get let down by others, how can I in turn give the great level of service and quality I strive for? Simply put I just plain can’t. This leads to upset and stress.

Being a mommy blogger means I hold all the control. I don’t have to rely on anyone for anything. Everything I do is my own.

I can be myself, truly myself

This is a big one. I have written plenty of posts here on Kaboutjie and each time I have felt a restriction because I am a business that supplies a product, I must be professional and act in a certain way.

Did you notice I said “shit” earlier? Well yes sometimes I feel the need to. When we are talking about where the post office has gone to is that not the right word to use?

Well being a professional entity that provides products it is not quite right to swear in your blogs…

So take this review I did on a book for my addiction website, now that I have decided to change everything I can share this!

Umm if you don’t like swearing I suggest you don’t watch it. If you like swearing you will love it and I suggest you buy the book.

So yes, Fuck It.. I just want to be me!

I can take a break when I need to or want to…

And nobody will care! Yes I can decided to take the day off and go swimming with my kids. If they are ill I won’t have to panic about how I will get orders out or attend to queries!

I won’t need to take my phone with me or worry about replying to an email… because you know what? I won’t have any products to send anyone!

I am feeling this great need to take more time off and spend it with my children. I have a 2 year old and a 4 year old. They sit in aftercare till 5pm every day.

I want to be a mommy blogger

This is not the vision I had when I thought I would open my own business. The vision I had was of being more free and spending more time with my children. At least when you work for someone else you can bunk a day, still get paid for it and not feel guilty.

I have my own business, I have customers that email me and phone me. I can’t not be available. .

I want to break free…

I can work from wherever I want to

Yes as long as I can connect I can work. This means I can go visit my parents or sisters whenever I want to. I can travel and not have a worry in the world.

I want to build a future for my family

And I just don’t see Kaboutjie products being it. Yes I can slave away manufacturing wholesale products and sending them off. I can make retail products and send them off… but this is all in the South African Rand.

Hello, have you seen the state of our currency? Not a chance am I going to slave away for our currency anymore, I want USD and I am starting to earn in USD.

Earning in USD will help my little family so much and secure a lovely future for my kids.

Goodbye Kaboutjie?

I bet now you are wondering whether I am going to shut down Kaboutjie completely? Not a chance I love this website, I love what I have built up.

I just hope that you are going to love where I take you next.

The truth is that I am not quite sure where I will be taking you next but I can promise you that the blogs I write are going to be much for fun from now on!

I might be offering advertising for other mommy businesses, perhaps I might even start with offering guest blogs here on my website, doing product reviews, business reviews… who knows?

What I will start with is getting rid of all the products I still have in stock, so check out my online store… while I still have it because everything is going at just insane prices. Everything MUST go so I can start on my new journey, I can’t get started changing my website until the products are gone. Consider it a parting gift!

So mommies, talk to me please, tell me what you think! Please leave a comment so I can get a feel for how you, my readers receive this juicy piece of news?


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  1. When difficult choice your having to make, but one I think is in good favor of your family. I have learned over the years than nothing beats a quality time with family, being able to take time off to see your child’s game or performance means a lot to them. As those little things in life you tend them as when you’re not home in available.

    As well a business is not easy to walk away from: especially if it’s thriving. A hard decision, and a chance at that, but they say if you don’t take the chance, you’ll never know what will happen. It takes strength to make the sort of decision, good luck to you.

    • Hi Debra
      Thanks for your feedback, that’s exactly it. I want to be there for them in the afternoons and not have to worry. I’m not chucking everything, I still have my blogs which I love.
      I love your blogs by the way!

      • Thanks your story is awesome and yes my child is my everything in life and I am looking forward to being n mamy every day end am looking forward to hearing back from you

      • Hi Louise

        Thanks for sharing your thoughts!

        Yes being a mommy is just awesome! I got your message on Facebook. The September 2016 Baby Competition is now closed for entries, sorry! The next baby competition will be the Novemnber baby competition and it will open in October for entries.

        You said your son is 4 years old…right now the competition is only for up to 3 years old but I have had so many moms asking for older kids to be accepted too…. so I am looking into this for the next competition.

  2. I really like this post and its cool. I agree 100 percent about being able to take a break when you want to and not having to answer to anyone else, that is truly THE LIFE!!!! Combining passion and income, that is the American dream, well at least mine! Glad you can be yourself and get paid for it! Have a great day!


  3. Hi Lynne,

    I applaud you for your brave and difficult decision. It must be so liberating to free yourself of all those responsibilities. I imagine your home to be full of products! As a mommy myself, I can understand how important it is to have time for our family and just be there for them. You have an exciting journey ahead. Good luck!

    • Hi Yvonne

      Thank you, yes it was a hard decision but I feel so much happier already. I can feel that this is the right thing for me.

  4. I think you are absolutely right! Not having to stock the product yourself and letting someone else worry about that is such a relief! I tried that route too and it was full of grief and headaches. No thank you. I am so happy for you.

    • Hi Rae Anne
      Yes it has been such a headache, such hard work! I really want to be free and work when I want and not be confined to a location and work times. This is the right move for me, I can feel it.

  5. I love how you share your life’s struggles.

    Your decision to focus on your blogging is somewhat puzzling to me.
    All my life, up to this point, is to have a store that I can run and manage. I will be having fun taking orders and sending out deliveries. I have this vision because I was watching my parents taking care of their computer shop.

    Sadly, the shop has closed now. Due to the tiring aspects you mentioned above. My dad has passed away and my mom is too old to take care the shop by herself.
    It was a hard decision for the whole family to close the shop. But it had to be done as the shop was swimming in the red for quite some time.

    Still, I would love to have a store. And I respect your decision to let the shop go.

    • Hi Arief

      I loved it for a long time, it was great fun getting in orders and dealing with all the moms, for sure! Now things have changed and I want to spend my time with my kids and I want more flexibility. It has been sad in a lot of ways, but I feel liberated.

      I am sure that must have been hard for your family and I can really understand why you would want to open your own shop. I hope that you manage to obtain this goal.

  6. To say you have a lot of tricks up your sleeve is an understatement Lynne. And I say that in the most positive way! I admire the way you are taking critical decisions in your life and am glad I am able to read about your journey through your posts. We all dream of that extra time with our family or with our hobbies so for you to change direction to achieve that is but natural. I do wish you all the best and hope you continue to share and inspire people like me 🙂

    • Hi Shaz

      Thank you 🙂 I am sure it is going to be an amazing journey, one that I am really looking forward to. And yes for sure I will share about it!

  7. Hi Lynne, Long time no “talk!” Was wondering how you are doing….
    I applaud you for your courage and decision to do what you believe is the best for you and your family! It wasn’t easy to make that decision, I understand. I wish you the very best in your blogging!!
    Keep writing, girl! It’s such a breath of fresh air and your sincerity came right through your writing…. Bernie

    • Thanks Bernie! Lovely to hear from you again 🙂

      I am loving this change of direction, it feels so right and I feel free. Thanks for popping by again!

  8. It’s fine that you want to change gears. I’m glad you’re thinking of keeping Kaboutjie up. I joined not for the products, but for the articles, specifically mommy related stuff, like your birth story, etc.
    All the best to you in your endeavors.

  9. I’ve had an online sewing business for 5 years now and am seriously considering making this change too.

    • Hannah it is such an amazing change, you have no idea! No limits are placed on you and you decide exactly what you want to do.

      I hope you make the change, it will be life-changing for your family.

      I am busy planning a quick holiday to my parents and I don’t have to worry about anything! Oh so different from when I had my online store.

  10. Wow! You’ve made that choice and now just looking back on this post – arent you proud?
    I think it was the best decision you’ve made Lynne. Well done!!!
    Im really interested in how you started blogging and how you make money out of it… as im going to be home with baby until she’s older – i would love to also get a income somehow.

    • Marisca it has been incredible actually, I have had the best year ever and I have been able to spend so much more time with my kids. Plus often my kids help me with my work, for example when I do kids activities… or when I review products.

      How do I make money? Oh my that is a huge question now isn’t it?

      Well I have three websites that I blog on, not just this one 🙂 I have numerous ways of making money, including:
      – Affiliate Marketing
      – Paid Guest Posts
      – Sponsored Content
      – Product reviews
      – Event Promotion
      – Adsense Income
      – Youtube Income

      Those are just a few examples of how I make money, but the beautiful thing I love about blogging is that I am only really limited to my own creativity. There are so many fun and interesting ways to make money.

      If you are keen on learning then read this article I wrote on my online marketing website about where to start. You will be able to learn everything you need to know.

  11. Tx Lynne.
    Will do.

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