THE REVOLUTION OF REFRIGERATORS IS HERE
InstaView Door-in-Door™ Boasts Pioneering Design and Enhanced Performance
Building upon its position as a leader in the global refrigerator industry, LG Electronics (LG) has introduced its new cutting-edge InstaView Door-in-Door™ refrigerator. The refrigerator is world-renowned for its innovative glass panel, state-of-the-art knock-on feature that reduces cold air loss, and sleek, premium design.
“This time around, we have taken our products a step further. Our latest InstaView Door-in-Door™ refrigerator is the definition of a premium appliance, balancing innovation, style, and efficiency. Whether you’re creating a shopping list or planning your next refrigerator raid, now you can see inside your fridge without even opening the door,” said Sulette Jacobs, Assistant Product Manager for Home Appliances.
InstaView Door-in-Door™ – Transforming How Users Interact with Refrigerators
While conventional refrigerators often sport ordinary doors with ice dispensers, LG’s InstaView Door-in-Door™ boasts a never-before-seen 33-inch sleek glass panel and array of innovative features. In addition, the interior is illuminated when the panel is knocked on twice. This allows users to see inside without ever opening the door or wasting cold air, transforming the way consumers use refrigerators from an appliance they have to open to see what’s inside to one they can see inside before opening.
Moreover, the spacious Door-in-Door™ compartment allows users to easily store frequently accessed snacks or beverages. The refrigerator’s storage space can be effortlessly accessed using the Hidden Button under the refrigerator door while also granting users a wider view of the items stored inside, offering the utmost in flexibility and convenience.
The refrigerator also replaces conventional door handles with unique, square pocket handles that open from the bottom of the top door, adding a modern touch to its overall appearance.
Innovative Features Cater to Everyday User Needs
With LG’s high-grade water and ice dispensing system, users have convenient access to both ice and water without ever having to open the refrigerator door. The refrigerator employs the door-mounted Spaceplus™ Ice System to produce ready-to-use ice, perfect for kicking back on a hot summer day with an iced cold glass of lemonade.
The inside of the InstaView Door-in-Door™ is equipped with the Moist Balance Crisper™, which maintains peak moisture level and humidity control. This maximizes the freshness of fruits and vegetables for an extended period and helps preserve moisture on foods, such as lettuce or spinach.
The InstaView Door-in-Door™ is fully compatible with LG’s SmartThinQ™, allowing users to control their refrigerator using their smartphone from outside the home. Users can set the refrigerator temperature, controlfeatures such as Express Freeze, and diagnose appliance problems all from the connected application.
Inverter Linear Compressor Ensures Maximum Energy Savings
LG refrigerators are powered by the unique Inverter Linear Compressor, which employs a linear piston drive instead of a conventional reciprocating drive. LG’s Inverter Linear Compressor is backed by a 10-year warranty.
“The InstaView has been designed for maximum convenience and efficiency. It is our goal to be a part of each customer’s family through innovative technology, and we will continue to demonstrate this with each new product that we introduce”, concluded Jacobs.
About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 75,000 people working in 118 locations around the world. With 2016 global sales of USD 47.9 billion (KRW 55.4 trillion), LG comprises four business units ― Home Appliance & Air Solutions, Mobile Communications, Home Entertainment and Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. For more news and information on LG Electronics, please visit www.LGnewsroom.com.
About LG Electronics Home Appliance & Air Solution Company
The LG Electronics Home Appliance & Air Solution Company is a global leader in home appliances, smart home solutions and air quality systems. The company is creating total solutions for the home with its industry leading core technologies. LG is committed to making life better for consumers around the world by providing thoughtfully designed products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, built-in appliances, air conditioners, air purifiers and dehumidifiers. Collectively, these products deliver enhanced convenience, superb performance, great savings and compelling health benefits.